Apply to be in the Parade  

This year, the Grand Illumination Parade is revving up for a trip down memory lane, transforming Downtown Norfolk into a Retro Wonderland! Whether you've got a herd of reindeer pulling a vintage sleigh, a troupe of dancers channeling the spirit of the Sugar Plum Fairy, or a classic car decked out in holiday cheer, the possibilities are endless!

Interested in participating? Click below to explore the different unit types.

APPLY TO PARTICIPATE

Interested in Volunteering? 

There is no way we could produce the Grand Illumination Parade without the help of our dedicated volunteers. Many of our volunteers have been helping with the parade for decades, so it must be fun!

Learn about volunteer positions here.

SIGN UP TO VOLUNTEER

Become a Parade Sponsor

As a sponsor, you have the incredible opportunity to be a part of this cherished holiday tradition and spread festive cheer to thousands of spectators. Imagine your brand twinkling alongside classic Christmas characters, vintage decorations, and the heartwarming spirit of the season.

Click below to learn more about sponsorship opportunities and become a shining star in our Retro Wonderland spectacle.

LEARN MORE

Support Holidays in the City

Holidays in the City is more than just a parade; it's a cherished tradition that brings families and friends together to celebrate the start of the holiday season. By donating, you’re helping to fund the behind-the-scenes work that makes the Grand Illumination Parade and the entire Holidays in the City celebration possible. Help us create a spectacular parade and a season filled with joy and wonder. Together, we can make this holiday season unforgettable.

DONATE TODAY